What Transformation Are You Promising Your Listeners?
Let’s work on describing your show to your next listener, so they know exactly how it’s going to help them get the transformation they need.
Let’s work on describing your show to your next listener, so they know exactly how it’s going to help them get the transformation they need.
The biggest problem podcasters face is getting more listeners. But the first question we have to ask is “who is listener #1?” Who is going to love what you do, recommend it to their friends, and stick around for the call-to-action?
Sharing a podcast can be a way to pass on valuable advice, to change someone's mind, or to spread an emotion. It can make us feel good to share something that truly helps and contributes to others. As podcasters, we get to be the root of that good feeling.
Notion is a knowledge management app, with a generous free tier and flexible features. You can use Notion to build just about anything, and share it with the world. Here’s how you can create a rich and interactive press kit for your podcast, using Notion.
There’s a lot of industry buzz suggesting video is the future of podcasting, and that if you don’t have a video strategy, you can’t succeed. That’s wrong for 99% of podcasts, including yours. Here’s why.
Business OGs teach SMART goals, which are fine for a sprint. Podcasting isn’t a footrace – it’s more like running to keep fit. It’s time to rethink our goals and shape them for the long run.
The #1 question every new podcaster asks is “how can I grow my podcast?”. The answers are great – it’s the question that’s wrong.
As we wind down for the year, let’s take a moment to look back on some of the best advice podcasters and other creatives have given us in 2021.
You could spend thousands on your podcast and end up getting lost among the noise. An investment in the success of your podcast isn't just about money and gear – time and energy are far more likely to bring you a satisfying return.
You've launched a podcast and you've done all the things that you supposed to do, but your downloads are in single figures. How can you build momentum and attract some initial interest?
How to judo-flip indifference and harness the power of invisibility